Resumes and Story

Annabelle Reitman
SATURDAY, JUNE 27 2009

One way to look at your resume is as a shorthand version of your work/professional story.  Your story, in resume form, introduces you to your targeted market, relating what is unique and outstanding about your background and experience.  It results in the reaction,  "Aha! This is someone we definitely want to interview."  The message of who you are has been received.


Potential employers want to know about your skills, expertise, knowledge, assets and accomplishments - what sets you apart from other candidates and establishes your special work niche.  They want to understand how you will meet their needs, solve their problems, and contribute to the organization's bottom line.  

A resume that tells your individualized story effectively and efficiently is a targeted resume, developed to achieve the following results:

* Bring your qualifications to the attention of the HR staff responsible for setting-up the first round of interviews.

* Demonstrate that you have the requirements that match the organization's stated needs.

* Include all relevant experience in a dynamic, in-depth, and active format so as to sustain interest in you as a viable candidate.

* Showcase in an easy-to-read approach how and why you cannot only be an asset to the organization, but can bring "added value" as well.

After all, the primary objective of a resume is to get you asked in for the initial interview!

The power of story is reflected in its authenticity and engagement, focused on what is meaningful and applicable to your specific audience.  A targeted resume that resonates story power projects a clear and detailed image.  So, what will be your story?  How will you pitch it? How will you make sure that it is right on target in the summary and highlights of your qualifications?  The stories told in a resume allow employers to become familiar with your talents, knowledge and skills and the settings in which you actually used them.

A targeted resume, like a good story, needs to be consistent, having each section build on the previous one, resulting in an integrated, fully complete story.  In addition, you have a specific hook (or hooks) to grab the reader's attention so that the entire resume reviewed.  Particular attention should be given to the special features of your story and your powerful opening statement.  The elements of your resume include:

* Prioritized key words/phase for professional image

* Bundled qualifications for unique work niche

* Concise and accurate job descriptions

* Selected supportive accomplishments

* A powerful declaration opening summary statement (your "wow" statement)
Furthermore, give thought to name&contact information set-up, resume sections and headings, paragraph vs. bullet lays, and specific achievements to illustrate specific qualification(s). 

When was the last time you up-dated your resume? Some people have not looked reviewed their resume in 10 years!  You never know when an opportunity knocks on your door.  Your story is an ever-changing one with each new responsibility, accomplishment, and professional development activity.  Be sure you are communicating the latest one. 

Annabelle Reitman Ed.D.
Career Management Consutlant
Email: anreitman@verizon.net 

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